Following the success of his his first podcast The Futures Archive, host Lee Moreau was asked by Design Observer to do another. He assembled a small team, including myself, and together we set out to create a unique visual and sonic identity for this new podcast, which was to be titled Design as: ____.
For season 1, the podcast was to be 6 episode mini-series focused on three words that are essential to design in the current moment (and in the future):
Culture, Complexity, and Citizenship
More than 200 permutations were created before downselecting to the final design. Below is a snapshot of that process. If you're interested in what the entire process looked like, feel free to reach out to me.

Ahead of the launch, my team and I needed to determine the brand look and feel as well as a logo, title cards for each episode, and intro/ midroll/ SFX / outro music. My role included project management, creative direction, and visual design.

Design As Final Lockup (Black)

Design As Final Lockup (White)

Design As S1E0: Introduction

Design As S1E1: Culture Part 1

Design As S1E2: Culture Part 2

Design As S1E3: Complexity Part 1

Design As S1E4: Complexity Part 2

Design As S1E5: Citizenship Part 1

Design As S1E6: Citizenship Part 2



Design As is now in its second season, and you can listen to it on Spotify, Apple Podcasts, or directly on Design Observer.
PROJECT TEAM
Other Tomorrows
Lee Moreau
Nicole Nassif
Hannah Oh
Joshua Brown
Pat Bitchell